Friday, October 16, 2015

It's a hard knock life. We are always in a rush, having millions of things to do and preferably have had them done yesterday. Having a moment to yourself is a rare thing at times. So when you did manage to rush yourself on the bus, you find yourself a nice and comfy seat and...fall asleep with your mouth wide open to miss your bus stop.

Public transport company De Lijn has come up with the perfect solution: a new application alarming you when your bus stop is approaching. That way taking a nap on the bus becomes even more carefree. Available in the app store or via Google Play. Photography by Jef Boes.


Client: De Lijn
Agency: Famous
Photography: Jef Boes
Styling: Lisa Lapauw
HMU: Kim Theylaert